This high-profile industry event was cancelled in 2020, but we helped the client stay connected to their generous sponsors with special gift boxes delivered to their homes. The client had a very small batch of Kentucky straight bourbon whisky bottled exclusively for this group. We sent that along with specialty cocktail mixes that included a blend of chocolate bitters, blackstrap rum, Cynar and a dash of Demerara with instructions on festive menu cards. Sponsors also received holiday snack mixes and charcuterie trays.